Chatham announced as sponsor to new Atlantic rally

Leading British deck shoe brand, Chatham, announces it is sponsoring the inaugural Stokey Woodall's Atlantic Circuit (SWAC) sailing rally.

The exciting new yacht rally, setting sail in 2014, will cover one complete circumnavigation of the North Atlantic. Made up of two legs, the Westbound Atlantic passage travels from Madeira through Cape Verde and onto Barbados. The Eastbound Atlantic passage starting in St Augustine, Florida travels on to Bermuda, then the Azores and finishes in Cowes, Isle of Wight.

As part of the two year deal, Chatham will offer generous discounts to SWAC skippers and crew with deck shoes from its G2 professional range. SWAC staff will be kitted out in Chatham's latest shoes and the footwear brand will sponsor the two forthcoming SWAC seminars at the Southampton and London Boat Shows.

Chatham's Managing Director, Philip Marsh, comments, "We are delighted to have partnered with SWAC. It complements our other sporting sponsorships – the Sahara Force India Formula One team and Cowes Week, as official footwear sponsors – perfectly."

Stuart Gough of SWAC says, "We are delighted to have Chatham on board. Chatham deck shoes are definitely the shoes for SWAC – quality footwear that performs as well as it looks. It's a perfect match and we look forward to working with Chatham over the next two years."