Godfrey Marine dealers awarded NMMA 2021 Marine Industry CSI Award

National Marine Manufacturers Association (NMMA) 2021 Marine Industry Customer Satisfaction Index (CSI) Awards © Godfrey Marine

Godfrey Marine, manufacturer of premium family Godfrey pontoon boats and Hurricane deck boats, legendary innovator in versatile deck boat designs, announced today its boat dealer recipients of the National Marine Manufacturers Association (NMMA) 2021 Marine Industry Customer Satisfaction Index (CSI) Awards. There were 84 Godfrey dealers and 26 Hurricane dealers recognized this year.

For the sixth consecutive year, NMMA is using dealer satisfaction data collected through the Marine Industry CSI program to recognize boat dealers who actively measure customer satisfaction and pursue continuous improvements to better serve their customers.

"Marine dealers play a critical role in attracting consumers into boating by delivering an outstanding sales experience, and more importantly, retaining boaters by ensuring we as an industry exceed the expectations of ongoing and superior customer service," said Robert Newsome, senior vice president of operations for NMMA. "We applaud the 2021 CSI Award boat dealer recipients for continuously raising the bar of what it means to deliver exceptional customer satisfaction."

"The attention our network of distributors and dealers give to our customers is vital to our success as a company," said Heather Roush, director of customer experience, Godfrey Marine. "We are grateful to the NMMA for recognizing the satisfaction of our customers and look forward to the continued success of these sales and service teams."

The 2021 CSI Award dealer recipients achieved an independently measured standard of excellence of 90 percent or higher in customer satisfaction over the past program year. Data is collected as part of a survey of customers who purchased a new boat between January 1, 2021 and December 31, 2021. For this reporting period, the program surveyed more than 175,000 customers.

The complete list of boat dealers honored with 2021 CSI Awards for their efforts to increase customer satisfaction levels in the boating industry are listed at www.boatsatisfaction.com.

Godfrey dealers recognized include:

Hurricane dealers recognized include:

Godfrey Marine, a division of Polaris Industries, designs, engineers, manufactures and markets a full offering of pontoon, deck and sport boats. Its industry-leading brands, Godfrey pontoons and Hurricane deck boats, are renowned for their quality and innovation throughout the U.S., Canada and the Caribbean. Both brands were instrumental in the creation of their respective market; Godfrey was notable in inventing the pontoon segment and Hurricane leads the deck boat market, which it also invented. Together, these brands are focused on the manufacturing of boats that offer the best time on the water and are fun for the whole family.

For more information on Godfrey, please visit www.godfreypontoonboats.com. For more information on Hurricane, please visit www.hurricaneboats.com.